December 6, 2020 Longing for Normalcy: How Businesses Can Operate Safely to Accommodate Eager Holiday Shoppers

The holiday season is amongst us, and many are looking for normalcy. According to a report by McKinsey, shoppers are more “excited” and “eager” about the holidays, with 49% planning to shop both online and instores. So how can businesses stay equipped for the instore shopping crowds with the safety of both customers and employees top of mind?

The COVID-19 pandemic has prompted businesses to get creative while also implementing health and safety procedures to keep afloat. Wear your mask, wash your hands for at least 20 seconds, and keep 6 feet of distance in between yourself and others is practically the standard nowadays. Innovative, high tech solutions are also on the rise with consumers opting for contactless order and pay methods, and even shifting online for a full e-commerce experience. Digital wallets, in-app ordering and QR codes are amongst the popular trends with the younger generations, but what about all the other demographics? What about our parents and grandparents who can’t adapt to these trends? And what about the small businesses? Our favorite mom and pop shops who can’t afford a fully functional e-commerce site or high end technology solutions? How can these businesses who are the backbone of our society keep up with these trends with the financial fragility COVID-19 has enforced upon many?

Implementing a solution, such as FreeStylus, that is cost efficient and simple can provide a touch free environment inclusive of all businesses and demographics without breaking the bank. No complicated or expensive technology is needed. The one-time, eco-friendly and disposable stylus eliminates the need to touch commonly used surfaces, while disposing of any contamination properly. Reinstate consumer confidence in stores by providing them with an easy, low tech solution.

To learn more about how our solution can help your business and keep your customers and employees safe, click here.